Initiation and development of business ideas at seminars, discussions, and in workshops. Collection of ideas online.
Entrepreneurs, investors and field experts electronically evaluate all submitted ideas. The best 100 present their ideas to the jury.
The jury selects up to 30 most outstanding ideas and teams who will be participating in the Development program of Ajujaht. The program consists of various trainings regarding business models, product development, sales and marketing. An experienced mentor is assigned to each team.
Teams participate in the TV show and compete for the ticket of the final show. Intensive training program continues.
Three top teams make it to the final show. Most of the prize money goes to them.
The winner of Ajujaht 2018 is awarded live on TV3 Ajujaht final show.