• OctoberCollection of ideas
    and inspiration

    September - October 2018

    Initiation and development of business ideas at seminars, discussions, and in workshops. Collection of ideas online.

  • NovemberSelection of the
    best 100 ideas

    November 2018

    Entrepreneurs, investors and field experts electronically evaluate all submitted ideas. The best 100 present their ideas to the jury.

  • DecemberTOP 30

    December 2018 - march 2019

    The jury selects up to 30 most outstanding ideas and teams who will be participating in the Development program of Ajujaht. The program consists of various trainings regarding business models, product development, sales and marketing. An experienced mentor is assigned to each team.

  • March10 brilliant

    March - May 2019

    Teams participate in the TV show and compete for the ticket of the final show. Intensive training program continues.

  • MaySelection of
    the finalists

    May 2019

    Three top teams make it to the final show. Most of the prize money goes to them.

  • MaySuper final

    May 2019

    The winner of Ajujaht 2018 is awarded live on TV3 Ajujaht final show.

Ajujaht is the largest competition of business ideas in Estonia

All of the business ideas compete for the 75 000 euro prize fund.

Winner of Ajujaht will be selected in the final show in spring 2019.

Meet the business ideasAbout the competition


  • Harri Tallinn

    Team Lead